How Now Brown Cow

Did you know that 7% of American adults think chocolate milk comes from brown cows? Seriously, I read it in a survey. You must have seen it - it was one of those things that was all over social media. Harmless, funny - but highlights a particular interest of mine - how polls are used and reported in daily journalism. Glendora Meikle deconstructs the poll and why it matters, even though it was a bit of fun. You can read her analysis in this CJR pieceThis survey is as murky as chocolate milk.”